12 Sep New Design, New Mission… My Travel Blogging Manifesto
Today I’m unveiling a brand new site design, created by the talented team at Hop and Jaunt. We’ve been working together tirelessly over the last few weeks to develop a look that embodied the fun, bold and whimsical emotions that I feel about travel. And, honestly, who could have designed it better than 2 fellow travel bloggers?!
Also, a big shout out to Michael Tieso from the Art of Travel Blogging for helping me transfer everything from Blogger to WordPress. With 4 year’s worth of content, it would have been impossible for me to do it alone, but he made it all seem easy.
It’s been a long road, but I absolutely love the end result and I hope you do, too.
And the changes don’t stop there. They extend far beneath the surface.
Stepping back just a moment, let me just reflect and say that Packed Suitcase originally started as a simple blog with the sole purpose of sharing my occasional travels with my closest friends and family.
Over the years, it’s all changed drastically. I went backpacking in New Zealand for a month after losing my job, and found new inspiration. Then, after being published on some notable websites, I began expanding my posts to write about every possible travel topic. At the same time, I became active in the travel blogging community in my hometown of Washington, DC and around the world through Twitter.
With all this, I noticed a huge change a-brewin‘. All of a sudden, my small little blog became a destination for many internet strangers who stumbled upon my site searching for itineraries, bucket list ideas, packing lists and more.
With the sudden attention, I became afraid that people didn’t want to hear my thoughts. And perhaps even more than that, I was terrified of offending anyone . The internet can be a cruel and scary place, sheltered by the veil of anonymity. So, in order to stay professional and unbiased (and to avoid any potential criticism), I veered so far over the line of neutrality that, over time, I lost my voice.
With the new design, it’s the perfect time to announce that I am no longer afraid. I’ve found my voice.
Moving forward, I’ll be infusing my personality and opinions into every post. I happen to think I have a fun and positive outlook on life, and frankly I’m liberated to be able to better share it with you.
I’ll still be doing my share of practical, helpful travel-planning posts, because that’s just the sort of girl I am, but I won’t hesitate to let you know what I really think. Additionally, I’ll start sharing some of my most treasured travel stories, both the good alongside the bad (like the one where I ended up in a Venice canal… now that’s a story!) I’ll be producing (and starring in?) more travel videos, too.
The final change is that Packed Suitcase will now have a newly defined focus. My overarching creative filter. A tagline! “Dream. Pack. Go.”
- DREAM: I’ll help you satisfy your thirst for travel with wanderlust-y content such as bucket lists, gorgeous photos, travel quizzes, riddles and more.
- PACK: Think of this section as all the essentials. Practical stuff like packing lists, playlists, itineraries and tips to help you get the most out of your travels.
- GO: Here, you’ll read all about my own adventures and travel hijinks. Whether I’m skydiving from 15,000 feet, eating a 10 course tasting menu or hiking to the bottom of the Grand Canyon, hilarity and good stories abound.
So, whether you are first-time visitors, other travel bloggers, faithful readers or real-life friends, I hope you can all find something of value here and can all happily co-mingle. Thank you for stopping by- I hope to see a lot more of you around here!
Enjoy the new Packed Suitcase and let me know what you think of the new look in the comments!